Smart Planning. Smarter Results: How Flagstone flew with Skyrise

Client: Flagstone

Fintech Flagstone launched to revolutionise the cash deposit marketplace. They commissioned a campaign that gave a familiar face in a world full of ones and zeros. Skyrise designed a DOOH-led performance campaign which acted like a brand campaign, conquering traditional financial behemoth budgets.

Analysing first party insight and property data with Skyrise audience data in the where+when platform, meant Flagstone DOOH was planned based on location intelligence, media availability and consumer behaviour, at postcode level.

By going programmatic-first Skyrise reached an On Target Audience of 7.5%, an uplift of 86%, generating a 20% uplift in qualified leads for Flagstone.