Ben Braiden

I am a seasoned marketing professional with extensive expertise in Data and Marketing Technology, known for my strong commercial acumen and exceptional relationship-building skills. My career spans both agency and client-side roles, where I have led client services teams, planned and executed campaigns, and spearheaded the creation of multi-channel retail loyalty schemes. I have also managed and delivered customer experiences across 120 countries in 76 languages, supported by a large technical team. I excel at translating marketing "wish-lists" into clear, actionable technical requirements and transforming dry statistical data into meaningful, actionable insights. My proven track record in generating revenue growth is complemented by my ability to forge strong relationships at the senior level. Recently, my focus has been on leveraging data and systems to create meaningful customer connections and drive creativity.